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Social networking: the key to advancement

Beth Blakely

Published: 25 Oct 2004 12:50 BST

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We've all heard the adage, "It's not what you know, but who you know," and it's especially true when you're searching for employment. Many of the best jobs are unadvertised, so networking helps you to find hidden opportunities. Further, when you use someone you know to introduce you to a possible employer, you've got the benefit of a ready-made reference going into the relationship.

We've gathered a few resources to help you make business networking a part of your everyday life.

Resources for making valuable business contacts
Networking has become such an important part of career development that several social networking portals have recently emerged. Sites like Spoke and LinkedIn aim specifically to help users make meaningful business connections. If you'd like to learn more about these types of sites and which might best suit your needs, check out this white paper:

Online Social and Business Networking Communities
This white paper provides a look at recently developed social networking portals that allow users to create and maintain a network of close friends or business associates for social and/or professional reasons. The main types of social networking sites are classified, and the paper also provides an evaluation of their features and functionality.

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