News Burst: Marks & Spencer links with portals, interactive TV

Matthew Broersma ZDNet.co.uk

Published: 07 Sep 2000 09:40 BST

Troubled clothes and grocery chain Marks & Spencer is aiming to dress up its retail offering with several e-commerce and interactive TV deals.

The company, which has also recently launched a rare series of television advertisements promoting its shops, announced Wednesday it has secured distribution arrangements with two online portals, Microsoft's MSN UK and the BBC's beeb.com, and with the interactive-television offerings from Open and Telewest (quote: TWT).

M&S also said sales on its revamped Web site have "grown rapidly" and said it plans to make all its in-store products available for sale online by summer 2001.

Full story to follow.

See techTrader for more technology investment news, plus quotes and research.

What do you think? Tell the Mailroom. And read what others have said.