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Goodmail adds streaming video to email service

Dawn Kawamoto CNET News

Published: 03 Apr 2009 14:44 BST

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Goodmail Systems unveiled on Thursday its CertifiedVideo, which offers streaming video capabilities within email.

Goodmail, which provides companies and not-for-profits organisations with encrypted email, is adding embedded streaming video capabilities to its service.

"Americans watched more than 14 billion online videos this past January alone. With CertifiedVideo, consumers can now watch videos within their email inbox without having to click to an external website, and brands can tap into shifting media-consumption habits and craft truly interactive, email 3.0 marketing campaigns," Peter Horan, Goodmail chief executive, said in a statement.

AOL is the first email provider to offer Certified Video. Among the companies sending footage over the email service are Country Music TV, LiveNation, The New York Times and Target.

With its CertifiedVideo service, Goodmail first analyses a prospective sender's video player for code stability and platform compatibility, with the aim of ensuring the video can be delivered and viewed. After it has been approved, a sender can use Goodmail's CertifiedEmail system to add encrypted video tokens to outbound messages.

The outbound messages are designed to notify the recipient's email provider to deliver the message directly to the recipient with the video content enabled, according to Goodmail.

Credit: Goodmail debuts email service with streaming video from CNET News

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