Dell unveils low-cost PCs for emerging markets
Published: 28 Aug 2008 11:54 BST
Dell unveiled several new computers on Wednesday made specifically for emerging PC markets, such as China and India.
There are four new models in all under the Vostro line: two laptops and two desktops. The notebooks will start at $475 (£259), and the desktops at $440, and will be available in more than 20 countries in Africa, Latin America, Asia and Europe.
The notebooks are available in 14.1-inch and 15.6-inch sizes, and come with Intel Celeron or Core 2 Duo processors, and Ubuntu Linux or Windows Vista. The desktops come with Intel Atom, Celeron or Pentium processors, and Ubuntu or Vista.
Dell said there will be more Vostro products for these markets released in the next few months.
This unveiling appears to be the beginning of the company's promised push into two of the fastest-growing PC markets in the world.
After establishing a retail presence in both China and India in the last year, the company's chief executive, Michael Dell, said in March that, while growth in the US market for PCs would be "okay", Asian markets would grow more.
Dell has traditionally derived the majority of its business from the US but, for the first time ever, its international business ticked above 50 percent of the company's total in the last quarter.
However, Dell is not alone in its strategy of looking abroad for a boost. Chief rival HP has been doing strong business for a while now in China, which is the home turf of another PC heavyweight, Lenovo.
Dell is due to report its second-quarter earnings on Thursday.
Credit: Dell's new low-cost PCs for emerging markets from CNET News.com
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