BT's free flights offer hits turbulence
Published: 03 Sep 2004 16:30 BST
BT's offer of free return flights for customers who signed up for one of its consumer broadband packages has hit problems reminiscent of the infamous Hoover free flights fiasco.
Several ZDNet UK readers have complained that they have encountered setbacks when they tried to claim their free economy flight to one of eleven destinations in Europe and the US.
Some say that they were told they weren't able to get flights to the destination of their choice, even though this should have been possible under the terms and conditions of the offer. Others have reported that they have struggled to get any details about the state of their applications.
BT has admitted that some people have encountered difficulties getting their flights. A BT spokesman said on Friday that this was "less than 1 percent" of those who applied, which he said equated to "hundreds" of people.
BT is adamant that the problem isn't on the scale of Hoover's, whose offer in the early 90s of a free flight to America with every purchase worth £100 or more went badly wrong.
But Harry Cichy, who led the fight against Hoover, believes BT could be facing big problems.
Cichy told ZDNet UK that he has been contacted by a significant number of BT customers complaining of problems. He believes that the issue will snowball over the next few weeks.
"There should be more control on free flight offers," said Cichy.
"I was very surprised that a company of BT's pedigree should go to the level of offering free flights to sell its broadband," Cichy added.
There has been concern in the advertising industry about BT's offer.
"We've heard rumours of the promotion going off the rails," said a spokesman for the Institute of Sales Promotion (ISP). He added that ISP had not received any official complaints and wasn't treating it as a significant issue at this stage.
The Advertising Standards Authority (ASA) has already received one complaint from a BT customer who claims to have encountered problems with the offer. This complaint is currently being investigated by the ASA.
BT insists that everyone who is entitled to a free flight will get one, and blames the "extreme popularity" of its offer for the hundreds of people who have been hit with problems.
But according to Cichy, one factor is that the travel company handling BT's offer is also processing a similar offer from Sainsbury's, and is struggling to cope.
This company, called Rise Travel, had not returned requests for comment at the time of writing.
Have you been affected by these problems? Let us know, or post a TalkBack below
Full Talkback thread
226 comments
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Not another Hoover. I am still waiting its been we... Anonymous -
I read up on all the problems others were hav... P. -
Contact numbers for Rise Travel:
Tel: 0161 877 11... Anonymous -
Been waiting since the 2nd August.Offered cru... Anonymous -
Daily Express £10 Cruise Offer/Rise Trav... Andy & Kay -
Saved vouchers from Daily Express,... David Leeson -
I've just had the phone slamme... Andrew Lobb -
Apart from the rather unfortun... John B -
I am going on a £10 cruise,5th... Fiona Whitehouse -
In answer to Fiona's posting -... andrea warner -
It seems as if Rise are "cherr... Anonymous -
Still waiting for my flight from Da... GCP -
As expected the ASA have come down... Anonymous -
I have just been on my £10 cruise i... Alison Lee -
Those of us who applied for th... Carol Beavis -
THE A.S.A. have produced a rep... STEPHEN JENKINSON -
ASA and Trading standards - wh... Mick -
Re The £10 Express offer it is beco... Robin Morgan -
Yes , I think the offer is a fraud, this... Anonymous -
well if that really is the case the... Anonymous -
i too have had problems with this e&j gallo p... Anonymous -
RISE TRAVEL TOLD ME OVER PHONE YESTERDAY THA... Anonymous -
free flighs yeah pigs might fly
just got... Anonymous -
mkms shares are down to 4p each, th... john grealish -
i am amazed that RISE TRAVEL,... Anonymous -
BBC Watchdog programme was ano... Anonymous -
I used to work for Rise Travel... Anonymous -
The Daily Express have now tak... Anonymous -
I was offered a cruise on 11th... Ken -
The main number and contact at... Anonymous -
I sued them !!
I got so fed up... Mitchell -
Well, Rise travel are still in... Anonymous -
Complaints can be made to ASA on this offer,
( Adv... Anonymous -
You need to tell the ASA, what flights you tried t... Anonymous -
I like a fool not only applied for the free f... Janette Rowlett -
Complaints on this offer can also be directed to t... Anonymous -
what was the matter with the hoover offer? I... Anonymous -
Rise Travel makes statement. After weeks of silenc... Harry Cichy -
They've just done the same to me with a Littl... Anonymous -
Rise Travel comes under Trafford Metropolitan Boro... Anonymous -
I also bought dozens of Daily Express papers... Anonymous -
I am also one of the hundreds of people... Jane Oxby -
Somebody on the Holiday Truths web-... Anonymous -
MKM Marketing & Promotions are behind these promot... Anonymous -
A complete travesty. Just spoken to MKM Marke... Raymond Pusey -
Re: Express £10 Cruise Offer. I have ju... Sherilynn Dewberry -
Dear Raymond and all
In ref to the 10pou... Anonymous -
MKM / Express Cruise Offer.
May I add my... Tim Little -
if you think that complaing to ASA... MKM -
I have just returned from my... Anonymous -
Free Flights problems? Sent your application no re... Anonymous -
I bought the Daily Mail last year to save tokens f... Anonymous -
I saved tokens from Daily Mail 2005 and I thi... Anonymous -
Is anyone else having trouble with Rise Travel re.... Anonymous -
Rise are OK! Kept me in the picture i.e delay... RJP -
I applied for both Express offers and ha... E Jones -
i was promised free 2 days in NEW Y... STEPHEN JENKINSON -
I along with 3 friends all collecte... Robert Martin -
To: RJP, North Yorks: I've received an... Anonymous -
Just like RJP,from N Yorkshire. I have b... WS -
TO RJP NORTH YORKSHIRE.
SINCE MY LA... Anonymous -
Was just Googling RIse Travel and about... Anonymous -
My adivce is don't bother. I have b... Gavin Tillson -
express /mkm/rise free holiday... JUDGE TRUTH -
MKM Raring To Go that's the he... Raring To Go -
MKM Concepts Raring To Go. I s... Katheryn Wilkins -
To anybody who has had an issue wit... Anonymous -
From the Chester 6 - we have also been g... Veronica Gay -
On the comment from RJP (Banker) I have... Bob Middleton -
Rise are NOT okay. It is now December 20... lyddy -
Rise / MKM have said that they will... Anonymous -
collected tokens for daily express 10 pound cruise... anthony roach -
Daily Express Cruise offer--is it just a scam... Anonymous -
I collected the 35 tokens and sent them... James -
Reponse to James - Birmingham
James... Harold Oak -
Cheers Harold
The problem with... James -
Has anybody been of a £10 crui... Gordon Brewin -
Collegue at work has just rece... Anonymous -
Re express £10 cruise offer.... Anonymous -
This Cruise offer is a shambles, I... Peter Comrie -
Since appearing on the BBC's W... Andrew Lobb -
I meant to mention in my last... Andrew Lobb -
I have finally got a £10 cruis... AC -
My mother-in-law has been stuffed on the... The Big Stoat -
The 'Express' has to be held accountable... Anonymous -
Sirs
You may be aware that well over tw... David Winder -
In response to Anthony Roach's posting about... Emma Pearce -
Head of Marketing and Promotions.
No smo... David Gibson -
David is right - there is no smoke... Harold Oak -
Buy Shares in MKM, excellant I... Harry Cichy -
sorry fellow BT-ITES. Am i bei... tess johnson -
Maybe Harry should look at the... pauline holmes -
HEAD OF MARKETING, EXPRESS,
ITS NICE TO... Anonymous -
Really? Well, it's now 1 December (2005!... lyddy -
Go to www.holidaytruths.co.uk and look under... Anonymous -
I took the Daily Mail up on its cruise offer,... Katherine Cameron -
I have been getting the runaround from rise travel... jim rennie -
I have called Rise any number of times and al... Keith Gough -
I have just got my ticket to New York it... Anonymous -
,my cruise to the caribean departs in 6days t... eddy jones -
OPEN INVITATION
To the MD at Rise Travel & MKM Mar... OPEN INVITATION -
We have also been waiting for weeks, being pr... Anonymous -
I have just been told the computer is down for upd... Anonymous -
To: Emma Pearce,
In response to your note, e... Anonymous -
Did everyone see watchdog last night and... Harold Oak -
I was allocated a Daily Express cru... Jane Clark -
I am also in the same position... Anonymous -
I also was allocated a cruise... anna -
I was offered a Daily Express... Grace White -
Spoke to Rise Travel ysterday... Alex Duffey -
i am in the same boat was due... ALLAN RULE -
I too have received a call fro... josie bilton -
I was also meant to be going i... Disapointed -
I have also been allocated a c... Richard Duckett -
I would be interested to hear... Michael O'Neill -
I think that nearly every Rise Trav... Anonymous -
i was offered a cruise on 12 march with louis crui... joanne burrow -
Rise Travel flight applications. Could all po... Harry Cichy -
I have aplied to Rise Travel for free fl... Terry Roberts -
RISE TRAVEL/MKM MARKETING - SUCCESS... Elaine Purtell -
Ii too have had problems obtaining... Anonymous -
Sucess, today after so many calls t... Chris -
Rise Travel are owned by a Company... C. Caine -
daily express £10 cruise scam.In Oct i was al... Pam Harvey -
was allocated a £10 cruise to the med de... karen -
I have also been contacted by Rise... Ian Thompson -
my sister has had exactly the same exper... jeanette thompson -
Daily Express £10 cruise scam
I was allo... Nellie Longstaff -
re express cruise as I work nights I hav... babs -
I was suppose to go on a Med cruise on the 12... Anonymous -
Re Daily Express £10 Cruise Offer.
Like many other... John McEwing -
21/01/05
There is a very active thread on the... Anonymous -
I to was offered a cruise to the med on... Pauline Neumann -
after having my cruise canceled sev... pauline neumann -
Pauline , you should be OK on... Anonymous -
Regarding the Express Cruise o... John Banham -
I took up the Daily Express o... Anonymous -
Have been told by the help lin... Anonymous -
Disappointed with Daily Expres... Anonymous -
Like everyone else on here, I... Amanda R -
I was allocated a cruise from... Geri -
I am still waiting for the exp... Martin Roberts -
Rise Travel owned by MKM go ba... Berney Cooper -
They are keeping the legal act... Colin Wickes -
Martin Roberts: the DE & Rise... A Friend -
Another dissatised customer. R... susan spear -
At the end of October 2004 I was told by... Alan Crabtree -
I am in the same position. Offered... Anonymous -
My friend has managed to get a crui... AC -
AC - How did your friend manag... andrea warner -
Hi Andrea, my friend sent an e... AC -
The Holiday Truths discussion... Anonymous -
Yes you might just get all the... Anonymous -
I am another unhappy reader that seems t... barbara blake -
How do companies like Rise Travel g... Monica Morgan -
It appears that the reason tha... Anonymous -
After spending many wasted hou... Fiona Whitehouse -
just had the phone call from rise travel offe... steve wesson -
Hi steve wesson
We are talking about thi... Jenni64 -
Like many of the above I collected... Deeply disappointed and jilted -
Daily Express £10 cruise scam.
I don't know h... Angelo Carraro -
Ive just had thev phone call as well eit... mr allan rule -
I though this might be of interest... Anonymous -
The £10 cruise offer is a scam. I agree... Anonymous -
i have sent several letters to Daily Exp... Marie Edmead -
Rise travel told me that they were... steve ormondroyd -
A claim in the County Court ag... Anonymous -
I think you can only do this as an... Anonymous -
I have just received the ubiquitous phone cal... Anonymous -
We too have had the same experience of the £1... Sarah jackson -
Rise Travel rang me in Sept 2004 to say that they... Anonymous -
Same here,I got confirmation from Rise travel... Anonymous -
Similar to previous comments, a call fro... Anonymous -
A Communication from Rise
For those... Anonymous -
looking at all these e-mails I see that watch... barbara blake -
I too am being given the run around by MKM Makerti... Anonymous -
I have been told my Rise Travel that they nev... np -
Have I been had! You never expect to get some... Anonymous -
Also offered Mediterranean Cruise under £10 Daily... Anonymous -
Emailed Express and Rise on Tuesday evening.... Anonymous -
Have sent vouchers back and rung the number p... Richard Duckett -
Something significant is happening with... Anonymous -
I have just returned from my £10 cr... Anonymous -
i applied for the express cruise offer as did 2 os... Anonymous -
I see some one got a call - no single cabins on th... Richard P -
I was allocated a cruise on 12 March round th... Judith Tewson -
These numbers may help people, apparentl... Judith Tewson -






